The three price tiers, and what each one buys
Every number above includes design, materials, hardware, delivery, installation, strike, and removal. We do not quote a floral figure and then add a production invoice after the fact.
| Tier | Starting price | What it covers |
|---|---|---|
| The moment | $2,500 | One focal piece — entry arch, bar face, photo wall, ceiling cloud over a single table |
| The room | $7,500 | Two to four connected features with custom structure or a built backdrop |
| The world | $18,000 | Full environment: fabrication, rigging, multi-day install, dedicated crew |
| Ongoing program | $1,200 / month | Weekly or biweekly refresh for a hotel lobby, restaurant, or office |
Where the money actually goes
The most common budgeting mistake is assuming a floral installation is priced like a bouquet — flower count times stem cost. It is not. On a $10,000 install, a typical split looks like this:
| Line | Share of budget | Notes |
|---|---|---|
| Fresh floral and greenery | 35–45% | Varies most with season and stem choice |
| Structure, hardware, rigging | 15–25% | Higher for ceilings and anything freestanding |
| Design and pre-production | 10–15% | Concept, renders, sourcing, prep in the workshop |
| Install and strike labor | 20–30% | Crew size × hours, doubled for overnight installs |
| Delivery and logistics | 5–10% | Truck, venue access fees, COI paperwork |
Five things that move your quote
- Height and rigging. Anything above 10 feet needs lifts, ladders, or truss, and a second crew member for safety. A ceiling installation typically costs 1.6–2× the same square footage on a wall.
- Install window. A 2am–6am load-in at a hotel ballroom prices higher than a 10am install in an empty warehouse. Overnight labor runs about 1.5× standard.
- Hold time. A piece that must look perfect for four days of a trade show needs hydration mechanics, a refresh visit, or a fresh-and-faux hybrid. Budget 10–20% above a single-night version.
- Stem specificity. Asking for one exact variety in one exact color locks us out of substitution and raises cost. A palette brief instead of a stem list usually saves 10–15%.
- Season. Peak imports around Valentine's Day and Mother's Day raise wholesale pricing on roses and peonies by 30–60% for a two-week window on either side.
What $2,500, $7,500, and $18,000 look like in a real room
At $2,500 you get one thing done properly: a 8ft photo wall, a bar face, or a ceremony arch, delivered and installed with real structure behind it. This is the right budget for a press moment, a product launch corner, or a private dinner.
At $7,500 the room starts to read as designed rather than decorated. Typically that is an entry moment, a focal installation, and a coordinated table or bar treatment, all sharing one palette and one mechanical language.
At $18,000 and up we are fabricating. Custom frames, integrated lighting, brand color-matched blooms, and a crew on site through the build. This is the tier for brand activations, gala environments, and anything that has to photograph as a set.
How to get an accurate number fast
Send a photo of the actual space, the dimensions of the wall or ceiling you want covered, your date, and a budget range. With those four things we return a concept render and a fixed quote — usually inside 24 hours. Without them, any number you receive from any studio is a guess.
Frequently asked
- Is there a minimum for a floral installation?
- Yes. Our installation minimum is $2,500, which covers design, materials, structure, install, and strike for one focal piece. Below that number we cannot cover crew time and still build something that holds up.
- Does the price include setup and takedown?
- Always. Delivery, install, strike, and removal are inside the quoted figure. Venue-imposed fees such as union labor, COI processing, or freight elevator charges are passed through at cost and listed separately.
- Can you work backwards from a fixed budget?
- That is our preferred way to work. Give us the number and the room, and we will design the largest-impact version that fits it rather than quoting a design you then have to cut.