What a Dallas installation costs
Travel, crew lodging and freight for an out-of-state build are quoted as a separate, itemized line — never buried in the floral figure. On a $10,000 Dallas install, expect logistics to read higher than the same install in Miami-Dade and the floral line to read the same.
| Tier | Starting price | Typical Dallas use |
|---|---|---|
| The moment | $2,500 | Suite entry, sponsor photo wall, bar face, single hero object |
| The room | $7,500 | Hospitality lounge with two to four connected features |
| The world | $18,000 | Fabricated activation environment with rigging and a dedicated crew |
| Ongoing program | $1,200 / month | Corporate lobby, restaurant, or club-level refresh |
The venue types that dominate Dallas demand
- Stadium and arena hospitality — AT&T Stadium in Arlington, American Airlines Center, and Globe Life Field. Expect credentialed crew, certificates of insurance naming the venue, and load-in windows measured in hours, not days.
- Airport terminals — Dallas Fort Worth International and Dallas Love Field. The strictest environment we work in: badging, escorts, fire-marshal review of materials, and strike windows that cannot slip.
- Convention and trade floors — Kay Bailey Hutchison Convention Center. Union labor rules and drayage change the labor line more than the design does.
- Festivals and outdoor programming — including the Riverfront Jazz Festival, where we built in 2024. Build days are shared with stage and production crews, so mechanics have to survive other trades working around them.
- Corporate campuses and hotels in Uptown, Victory Park and Las Colinas — the steadiest source of ongoing weekly programs.
North Texas conditions change the material list
Dallas summers run hotter and far drier than Miami's. Sustained heat above 95°F with low humidity dehydrates soft-petal blooms faster than Miami's humid heat does — hydrangea and garden roses are the first to go, and open-air stadium concourses can hold heat well past sunset.
For outdoor and semi-conditioned Dallas builds we lean on protea, anthurium, orchid, amaranthus, preserved and dried elements, and structural greenery, then add hydration mechanics rather than hoping the room cooperates. Spring brings the opposite problem: severe storm and hail risk from March into May, which is a contingency-plan conversation, not a palette one.
Load-in is the line item nobody budgets for
| Condition | Effect on quote |
|---|---|
| Overnight or pre-dawn install window | Labor at roughly 1.5× standard |
| Anything installed above 10 feet | Lift or truss plus a second crew member for safety |
| Union or venue-mandated labor | Passed through at cost, listed separately |
| Badging, escorts, fire-marshal material review | Adds lead time, not usually cost |
| Multi-day hold (trade show, festival run) | Add 10–20% for hydration or a refresh visit |
How to brief a Dallas project
Send the venue name, the load-in window the venue has actually granted you, a photo of the space, the dimensions of the wall or ceiling you want covered, your date, and a budget range. With those we return a concept render and a fixed quote, usually inside 24 hours.
If your event repeats annually, say so in the first email. A structure built to be rebuilt changes the second-year number materially.
Frequently asked
- Do you travel to Dallas for installations?
- Yes. We build in Dallas–Fort Worth from the Miami studio, with travel, crew lodging and freight itemized separately from the design and floral lines.
- What does a floral installation cost in Dallas?
- $2,500 for a single focal moment, $7,500 for a layered room, $18,000+ for a fabricated environment, plus itemized travel and logistics. Ongoing corporate or restaurant programs start at $1,200 per month.
- Have you worked in Dallas venues before?
- We built for AT&T in 2024, at the Riverfront Jazz Festival in Dallas in 2024, and inside a Dallas Fort Worth International Airport terminal. Exact install dates, the terminal designation and project photography are being confirmed with those clients before we publish them.
- How much lead time does stadium or airport work need?
- Six to eight weeks minimum, and longer where badging, escorts or fire-marshal material review apply. The paperwork, not the build, sets the floor.
- Which flowers hold up in Dallas summer heat?
- Protea, anthurium, orchid, amaranthus, structural greenery, and preserved or dried elements. Avoid hydrangea, peony and garden roses for anything outdoors or in an unconditioned concourse.