Flower Fairy · Exhibitors and agencies
Trade-show floral brand activations in Spain
Flower Fairy brings together 15 shows for floral activation planning: a Miami studio, a La Zubia, Granada shop, five generations and in-house fabrication. Pending dates are not confirmed dates. We have not exhibited at or supplied these shows.

What is a floral brand activation?
Flower Fairy turns six floral formats into brand touchpoints: a recognisable photograph, a visible product and a visitor route supporting conversation.
| Objective | Design decision |
|---|---|
| Photography | A readable backdrop and brand |
| Demonstration | Flowers outside technical clearances |
| Conversation | Clear circulation and seating |
What do we build on a stand?
Flower Fairy designs six floral formats connecting brand, product and photography without replacing the booth's technical structure.
| Format | The photo it produces |
|---|---|
| Logo flower wall | Portrait with readable branding |
| Hanging piece or floral ceiling | Wide room shot with depth |
| Product plinths and vitrines | Product detail without concealment |
| Reusable artificial green wall | Modular interview background |
| Floral photo moment | Visitor photo with context |
| Brand-party décor in a hotel or venue | Brand gathering photograph |
How do we work with exhibitors, stand builders and agencies?
Flower Fairy coordinates three leads: brand, stand builder and production. We can subcontract to your agency; fabrication stays in-house and venue approvals are verified separately.
| Lead | What they share |
|---|---|
| Exhibitor | Objective, product and brand guidelines |
| Stand builder | Plan, structure, rigging and access |
| Agency | Approvals, schedule and budget |
Which Barcelona shows are scheduled for 2027?
Flower Fairy sorts 7 events by confirmed date; pending entries follow with the organiser note.
| Show | City and venue | Dates | What to build |
|---|---|---|---|
| ICE Barcelona | Barcelona · Fira Gran Via | January 18, 2027 – January 20, 2027Organiser ↗ | Logo flower walliGaming |
| ISE Integrated Systems Europe | Barcelona · Fira Gran Via | February 2, 2027 – February 5, 2027Organiser ↗ | Reusable artificial green wallpro AV |
| MWC Barcelona + 4YFN | Barcelona · Fira Gran Via | March 1, 2027 – March 4, 2027Organiser ↗ | Logo flower walltelecom/tech |
| Automobile Barcelona | Barcelona · Fira Gran Via | April 8, 2027 – April 18, 2027Organiser ↗ | Reusable artificial green wallautomotive |
| Barcelona Bridal Fashion Week | Barcelona · Fira Montjuïc | April 14, 2027 – April 18, 2027Organiser ↗ | Reusable artificial green wallbridal |
| Seafood Expo Global | Barcelona · Fira Gran Via | April 20, 2027 – April 22, 2027Organiser ↗ | Product plinths and vitrinesfood |
| Smart City Expo World Congress | Barcelona · Fira Gran Via | 2026 edition: 3–5 November 2026. 2027 dates pending from the organiserOrganiser ↗ | Reusable artificial green wallsmart cities |
Which Madrid shows are scheduled for 2027?
Flower Fairy sorts 6 events by confirmed date; pending entries follow with the organiser note.
| Show | City and venue | Dates | What to build |
|---|---|---|---|
| FITUR | Madrid · IFEMA Madrid | January 20, 2027 – January 24, 2027Organiser ↗ | Reusable artificial green walltourism |
| HIP Horeca Professional Expo | Madrid · IFEMA Madrid | March 1, 2027 – March 3, 2027Organiser ↗ | Reusable artificial green wallhospitality |
| ARCOmadrid | Madrid · IFEMA Madrid | March 3, 2027 – March 7, 2027Organiser ↗ | Product plinths and vitrinesart |
| Salón Gourmets | Madrid · IFEMA Madrid | April 26, 2027 – April 29, 2027Organiser ↗ | Reusable artificial green wallgourmet food |
| SIMA | Madrid · IFEMA Madrid | May 26, 2027 – May 29, 2027Organiser ↗ | Product plinths and vitrinesreal estate |
| Fruit Attraction | Madrid · IFEMA Madrid | October 2027, dates pendingOrganiser ↗ | Product plinths and vitrinesproduce |
Which Málaga shows are scheduled for 2027?
Flower Fairy sorts 1 events by confirmed date; pending entries follow with the organiser note.
| Show | City and venue | Dates | What to build |
|---|---|---|---|
| DES Digital Enterprise Show | Málaga · FYCMA Málaga | June 8, 2027 – June 10, 2027Organiser ↗ | Product plinths and vitrinestech |
Which Granada shows are scheduled for 2027?
Flower Fairy sorts 1 events by confirmed date; pending entries follow with the organiser note.
| Show | City and venue | Dates | What to build |
|---|---|---|---|
| Alhambra Venture | Granada · Parque de las Ciencias | July 7, 2027 – July 8, 2027Organiser ↗ | Product plinths and vitrinesstartups |
How much does a trade-show floral activation cost?
Flower Fairy shows three existing planning bands, from €2,500; these are not show tariffs or a quote for your booth. Scope, access and travel are confirmed in writing.
| Scope | Planning reference |
|---|---|
| Focal piece | €2,500 |
| Layered room | €8,000 |
| Fabricated environment | €15,000 |
Every Flower Fairy project is designed around the space, floral mix, fabrication, access, installation window and location. Your written proposal confirms the final production price before work begins.
Prices exclude IVA (Spanish VAT); IVA is applied as appropriate on each invoice.
What do exhibitors ask before booking?
Flower Fairy answers 3 planning questions, separating studio practice from organiser requirements.
Are you the show organisers?+
No. Flower Fairy is an independent supplier of six floral formats; it has not exhibited at or supplied these shows and does not represent their organisers.
How do we book through an agency?+
Flower Fairy reviews the plan, dimensions, date and access with the agency. Standard planning starts 6–8 weeks ahead, with scope confirmed in a written quote.
Can we book a show with dates pending?+
Flower Fairy can discuss the concept, but a pending note confirms neither dates nor availability. Check dates with the organiser first.
Looking for a supplier for your agency?
Flower Fairy offers five partner services for stand builders, agencies and DMCs.
Stand builders and agency partners